Early Warning : Using Competitive Intelligence to Anticipate Market Shifts, Control Risks, and Create Powerful Strategies /
Contenido: I. Compañías en riesgo: 1. ¡Sorpresa!; 2. ¿Qué sabe sobre riesgos estratégicos?; 3. La dinámica interna de la pronta alerta sobre fallas; 4. Lo analítico, lo táctico, la papa caliente y la ceguera; II. El sistema competitivo de alerta temprana: 5. Paso 1: Identificación del riesgo (y de l...
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| Autore principale: | |
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| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
Nueva York, EUA :
American Management Association,
2004, c2004
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| Soggetti: | |
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