International Corporate Brand Management : Evaluating Standardized Corporate Branding Across Countries /
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Wiesbaden, Alemania :
Springer Gabler,
2011, c2011
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| Colección: | (Handel und Internationales Marketing Retailing and International Marketing)
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| Acceso en línea: | Ver documento en línea |
| Etiquetas: |
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