APA-Zitierstil (7. Ausg.)
International Conference on Research in Advertising ( Estocolmo, Suecia), Rosengren, S., Dahlén, M., & Okazaki, S. Advances in Advertising Research: The Changing Roles of Advertising. Springer.
Chicago-Zitierstil (17. Ausg.)
International Conference on Research in Advertising ( Estocolmo, Suecia), Sara Rosengren, Micael Dahlén, und Shintaro Okazaki. Advances in Advertising Research: The Changing Roles of Advertising. Wiesbaden, Alemania: Springer.
MLA-Zitierstil (9. Ausg.)
International Conference on Research in Advertising ( Estocolmo, Suecia), et al. Advances in Advertising Research: The Changing Roles of Advertising. Springer.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.