Cita APA (7a ed.)
Malhotra, N. K., & Agarwal, J. Customer Relationship Marketing: Theoretical and Managerial Perspectives. World Scientific.
Cita estilo Chicago (17a ed.)
Malhotra, Naresh K., y James Agarwal. Customer Relationship Marketing: Theoretical and Managerial Perspectives. Hackensack, EUA: World Scientific.
Cita MLA (9a ed.)
Malhotra, Naresh K., y James Agarwal. Customer Relationship Marketing: Theoretical and Managerial Perspectives. World Scientific.
Precaución: Estas citas no son 100% exactas.