Cita APA (7a ed.)
Kihn, M., & O'Hara, C. Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement. Wiley.
Cita estilo Chicago (17a ed.)
Kihn, Martin, y Chris O'Hara. Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement. Hoboken, EUA: Wiley.
Cita MLA (9a ed.)
Kihn, Martin, y Chris O'Hara. Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement. Wiley.
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