Cita APA (7a ed.)
Venkatesan, R., Farris, P. W., & Wilcox, R. T. Marketing Analytics: Essential Tools for Data-Driven Decisions. University of Virginia.
Cita estilo Chicago (17a ed.)
Venkatesan, Rajkumar, Paul W. Farris, y Ronald T. Wilcox. Marketing Analytics: Essential Tools for Data-Driven Decisions. Virginia, EUA: University of Virginia.
Cita MLA (9a ed.)
Venkatesan, Rajkumar, et al. Marketing Analytics: Essential Tools for Data-Driven Decisions. University of Virginia.
Precaución: Estas citas no son 100% exactas.