Cita APA (7a ed.)
Kim, W. C., & Mauborgne, R. Blue Ocean Shift beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth. Hachette.
Cita estilo Chicago (17a ed.)
Kim, W. Chan, y Renée Mauborgne. Blue Ocean Shift Beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth. Nueva York, EUA: Hachette.
Cita MLA (9a ed.)
Kim, W. Chan, y Renée Mauborgne. Blue Ocean Shift Beyond Competing: Proven Steps to Inspire Confidence and Seize New Growth. Hachette.
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