Cita APA (7a ed.)
Howard, J. A. Consumer Behavior in Marketing Strategy. Prentice-Hall.
Cita estilo Chicago (17a ed.)
Howard, John A. Consumer Behavior in Marketing Strategy. Englewood Cliffs, EUA: Prentice-Hall.
Cita MLA (9a ed.)
Howard, John A. Consumer Behavior in Marketing Strategy. Prentice-Hall.
Precaución: Estas citas no son 100% exactas.