Burgelman, R. A., Maidique, M. A., & Wheelwright, S. C. Strategic management of technology and innovation (2a edición.). Irwin.
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Chicago Style (17th ed.) Citation
Burgelman, Robert A., Modesto A. Maidique, and Steven C. Wheelwright. Strategic Management of Technology and Innovation. 2a edición. Chicago, EUA: Irwin.
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MLA (9th ed.) Citation
Burgelman, Robert A., et al. Strategic Management of Technology and Innovation. 2a edición. Irwin.
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Warning: These citations may not always be 100% accurate.